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Am I Drinking Enough Water? Water, water, and more water! Athlete or non-athlete, young or old, big or small - we’re all told all the time to drink more water. But do you honestly know and understand the real reason why water is crucial for not only results in the gym but overall health? What are the consequences of not drinking enough water on a daily basis? Regardless of your goal; trimming fat, maintenance, or muscle gain, you’re not maximizing your potential and hard work without ample water consumption. HOW MUCH WATER SHOULD I BE DRINKING? Sadly, majority of the...

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WHAT’S THE POINT OF MEAL REPLACEMENT BARS AND POWDERS? Put simply, meal replacements were a quick and easy way for athletes to pack-on needed calories and nutrition. Typically much faster to make and eat, bars and powders were a great substitute for an entire meal. The need for meal replacement might be due to: Lack of time Need to eat outside home Increased portion sizes The availability, convenience, and taste of high-energy but low-nutrient dense food Tons of athletes and fitness-minded people still utilize meal replacements but their role has grown exponentially. In addition to athletes using meal replacement supplements,...

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Welcome To The Steel Squad - Ice Shaker Signs 3 Univ of Arizona Athletes to NIL Deals Ice Shaker is proud to announce the first of many NIL signings! After the recent legalization of name, image and likeness contracts, it was only right the best and hardest-working Ice Shaker bottle partner with the best and hardest-working athletes. With any elite-level athlete, your gear must match your skill. Through partnerships with college athletes, Ice Shaker intends on providing just that. Whether it’s shaker bottles, cooler bags, apparel or accessories, we have you covered. Now, without further ado, let’s meet our first...

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FOXBOROUGH, MA – JANUARY 11th, 2022 Ice Shaker and Oxygen Esports are thrilled to announce their new partnership where Ice Shaker will become the official Performance Bottle and Shaker Partner of Oxygen Esports, the Boston Uprising, and the newly announced Boston Call of Duty League franchise. This announcement is an expansion of the partnership between Oxygen Esports and the Gronkowski family, who announced their involvement in OXG’s latest fundraising round in December. Ice Shaker continues its move into esports as it will provide equipment and performance consulting for all OXG’s rosters. Ice Shaker is a family-operated business created and used...

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7 Minute Read We know that not everyone has access to, or wants to go to a traditional gym or fitness facility. In those cases, many are under the impression that you cannot build lean muscle with at-home workouts. However, that's just not true! You can absolutely build lean muscle with the proper home workout plan. In this article, we will explain some tips to put yourself in the best position to build muscle while working out at home. So, let’s get after it!  WHAT IS YOUR FITNESS LEVEL? We know that we are not all starting from the same spot. Some of us are...

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