Privacy policy
Privacy Policy
Last Updated: July 1, 2026
This Privacy Policy explains how Ice Shaker Inc. (“Ice Shaker,” “we,” “us,” or “our”) collects, uses, stores, shares, and protects personal information when you visit www.iceshaker.com, make a purchase, create an account, contact us, sign up for marketing, interact with our advertisements, or otherwise use our website, products, and services.
This Policy also explains the privacy rights available to you, including rights available to residents of the European Economic Area, the United Kingdom, Switzerland, California, and other locations where privacy laws apply.
1. Who We Are
Ice Shaker Inc. is the controller of the personal information collected through this website.
Ice Shaker Inc.
2895 Market Loop
Southlake, TX 76092
United States
Email: info@iceshaker.com
If you have questions about this Privacy Policy or would like to exercise your privacy rights, please contact us using the information above.
2. Personal Information We Collect
We collect personal information directly from you, automatically through your use of our website, and from service providers or advertising partners.
Information You Provide to Us
We may collect the following information when you place an order, create an account, contact customer support, register a product, enter a promotion, leave a review, sign up for emails or text messages, or otherwise communicate with us:
- Name
- Email address
- Phone number
- Billing address
- Shipping address
- Account login information
- Order history
- Product preferences
- Customer service messages
- Product registration information
- Personalization or custom order details
- Marketing preferences
- Any other information you choose to provide
Payment Information
When you make a purchase, your payment is processed by third-party payment providers such as Shopify Payments, PayPal, Amazon Pay, Shop Pay, Apple Pay, Google Pay, Venmo, or other payment processors made available at checkout.
We do not directly store full credit card numbers. Payment information is handled by our payment processors according to their own privacy and security practices.
Information Collected Automatically
When you visit our website, we and our service providers may automatically collect information about your device and website activity, including:
- IP address
- Browser type and version
- Device type
- Operating system
- Time zone
- Referring website
- Pages viewed
- Products viewed
- Search terms
- Cart activity
- Checkout activity
- Purchase activity
- Cookie identifiers
- Advertising identifiers
- Approximate location based on IP address
- How you interact with our website, emails, and ads
We collect this information through cookies, pixels, tags, log files, web beacons, software development kits, and similar technologies.
Information From Advertising and Marketing Partners
We may receive information from advertising, analytics, email, SMS, and social media partners, including Meta/Facebook, Google, TikTok, Snapchat, Pinterest, AdRoll, Klaviyo, Attentive, Shopify, and similar partners.
This may include information about how you interact with our ads, emails, text messages, website, products, and social media content.
3. How We Use Personal Information
We use personal information for the following purposes:
| Purpose | Examples | Lawful Basis for EEA/UK Users |
|---|---|---|
| To operate the website | Display products, remember your cart, enable checkout, maintain website security | Contract; legitimate interests |
| To process and fulfill orders | Process payments, ship orders, send order confirmations, manage returns and refunds | Contract; legal obligation |
| To provide customer support | Respond to questions, resolve order issues, process warranty requests | Contract; legitimate interests |
| To personalize your experience | Remember preferences, show relevant products, improve shopping experience | Legitimate interests; consent where required |
| To send marketing communications | Email marketing, SMS marketing, product updates, promotions, abandoned cart reminders | Consent; legitimate interests where permitted by law |
| To conduct analytics | Understand website usage, improve products, measure performance | Consent where required; legitimate interests where permitted |
| To show targeted advertising | Retargeting, lookalike audiences, ad measurement, Meta Pixel, Google advertising, TikTok, Snapchat, Pinterest, AdRoll | Consent where required |
| To prevent fraud and protect security | Detect suspicious activity, protect against fraudulent transactions, secure accounts | Legitimate interests; legal obligation |
| To comply with law | Tax, accounting, legal, regulatory, and law enforcement obligations | Legal obligation |
| To protect our rights | Enforce terms, defend claims, investigate misuse | Legitimate interests; legal obligation |
We do not use personal information for purposes that are incompatible with the purposes described in this Policy unless we provide additional notice or obtain your consent where required.
4. Cookies, Pixels, and Similar Technologies
Our website uses cookies, pixels, tags, and similar technologies.
Types of Cookies We Use
Strictly necessary cookies
These cookies are required for the website to work. They allow features such as shopping cart functionality, checkout, account login, fraud prevention, security, and region or currency selection. These cookies cannot be disabled through our cookie banner because they are necessary to provide the service you requested.
Analytics and performance cookies
These cookies help us understand how visitors use the website, which pages are popular, how customers find us, and how we can improve the website.
Advertising and targeting cookies
These cookies and pixels help us deliver, measure, and improve advertising. They may be used by us and our advertising partners to build audiences, measure ad performance, retarget visitors, and show more relevant ads on platforms such as Meta/Facebook, Google, TikTok, Snapchat, Pinterest, and AdRoll.
Email and SMS marketing technologies
We may use cookies or similar technologies with email and SMS providers such as Klaviyo and Attentive to understand engagement, personalize messages, send abandoned cart reminders, and measure marketing performance.
Cookie Consent
You can manage your cookie choices through our cookie banner or cookie preference center. You may change or withdraw your consent at any time by using the “Cookie Preferences” or “Your Privacy Choices” link on our website.
You can also control cookies through your browser settings. Blocking some cookies may affect website functionality.
5. Behavioral Advertising and Meta Pixel
We use advertising tools, including the Meta Pixel, Google advertising tools, TikTok, Snapchat, Pinterest, AdRoll, and similar technologies, to measure ad performance and deliver relevant advertising.
These tools may collect or receive information such as your IP address, browser type, device information, pages viewed, products viewed, cart activity, purchases, form submissions, and interactions with our ads or emails.
Where required by law, we use these tools only after obtaining your consent. You can opt out or withdraw consent through our cookie preference center, browser settings, platform advertising settings, or applicable privacy choices links.
6. SMS and Email Marketing
If you sign up for emails or text messages, we may send you promotional messages, product updates, special offers, abandoned cart reminders, and other marketing communications.
You may unsubscribe from marketing emails by clicking the unsubscribe link in any email.
You may opt out of SMS messages by replying STOP or using the instructions provided in the message. Message and data rates may apply.
Even if you unsubscribe from marketing, we may still send you non-marketing messages, such as order confirmations, shipping updates, customer service responses, warranty communications, and legal notices.
7. How We Share Personal Information
We may share personal information with the following categories of recipients:
E-Commerce and Website Providers
We use Shopify to power our online store and related checkout, analytics, fraud prevention, and e-commerce services.
Payment Providers
We share payment-related information with payment processors and checkout providers such as Shopify Payments, PayPal, Amazon Pay, Shop Pay, Apple Pay, Google Pay, Venmo, and other payment options made available at checkout.
Shipping and Fulfillment Providers
We share information with shipping carriers, fulfillment partners, warehouse providers, and delivery services so we can process and deliver your order.
Customer Support Providers
We may use customer support tools, including Reamaze, to respond to customer inquiries and manage support communications.
Marketing and Advertising Partners
We may share information with marketing, advertising, analytics, and social media partners, including Meta/Facebook, Google, TikTok, Snapchat, Pinterest, AdRoll, Klaviyo, Attentive, and similar providers.
Where required by law, we share information for advertising and analytics only with your consent.
Professional Advisors
We may share information with accountants, attorneys, auditors, insurers, consultants, and other professional advisors.
Legal, Safety, and Compliance
We may disclose information if required by law, subpoena, court order, government request, or other legal process. We may also disclose information when necessary to protect our rights, users, customers, business, property, or the safety of others.
Business Transfers
If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar business transaction, personal information may be transferred as part of that transaction.
8. International Data Transfers
Ice Shaker is located in the United States. If you access our website from outside the United States, your personal information may be transferred to, stored in, or processed in the United States, Canada, Ireland, or other countries where we or our service providers operate.
For users in the European Economic Area, United Kingdom, or Switzerland, we rely on appropriate safeguards where required, such as adequacy decisions, Standard Contractual Clauses, UK-approved transfer mechanisms, data processing agreements, and additional safeguards where appropriate.
You may contact us for more information about the safeguards we use for international transfers.
9. How Long We Keep Personal Information
We keep personal information only as long as reasonably necessary for the purposes described in this Policy, unless a longer retention period is required or permitted by law.
Our retention periods may include:
| Type of Information | Typical Retention Period |
| Order and transaction records | Generally up to 7 years for tax, accounting, legal, and business recordkeeping purposes |
| Customer account information | Until the account is deleted or inactive, unless retention is required for legal or business purposes |
| Customer support communications | Generally up to 3 years after the issue is resolved |
| Marketing records | Until you unsubscribe or withdraw consent, plus a suppression record to ensure we honor your opt-out |
| Cookie consent records | As long as needed to document your consent choices, generally up to 24 months unless refreshed earlier |
| Analytics data | As configured in our analytics tools and only as long as needed for reporting and improvement |
| Fraud prevention and security records | As long as needed to protect the website, prevent fraud, and comply with legal obligations |
When we no longer need personal information, we will delete, anonymize, or securely retain it only as necessary to comply with legal obligations or resolve disputes.
10. Automated Decision-Making
We do not intentionally make decisions based solely on automated processing that produce legal or similarly significant effects for you.
Our e-commerce platform and payment providers may use automated fraud prevention tools to detect suspicious activity, such as repeated failed transactions or potentially fraudulent payment methods. These tools may result in a transaction being flagged, delayed, blocked, or reviewed.
If you believe a transaction was incorrectly declined or affected by automated fraud screening, please contact us.
11. Your Privacy Rights
Depending on where you live, you may have rights over your personal information.
Rights for EEA, UK, and Swiss Residents
If you are located in the European Economic Area, United Kingdom, or Switzerland, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information
- Request restriction of processing
- Object to processing based on legitimate interests
- Object to direct marketing
- Request a portable copy of your personal information
- Withdraw consent at any time where processing is based on consent
- Object to certain automated decision-making
- Lodge a complaint with your local data protection authority
Withdrawing consent does not affect the lawfulness of processing based on consent before withdrawal.
California and Other U.S. State Privacy Rights
Depending on where you live and whether applicable law applies to us, you may have the right to:
- Know what personal information we collect, use, disclose, sell, or share
- Access personal information we hold about you
- Correct inaccurate personal information
- Delete personal information
- Opt out of the sale or sharing of personal information
- Opt out of targeted advertising
- Limit certain uses of sensitive personal information, where applicable
- Appeal a decision regarding your request, where applicable
- Not be discriminated against for exercising your privacy rights
We do not sell personal information for money. However, some disclosures to advertising partners for cross-context behavioral advertising or targeted advertising may be considered a “sale,” “sharing,” or “targeted advertising” under certain U.S. state privacy laws.
You can opt out of these activities by using our “Your Privacy Choices” link or cookie preference center.
12. How to Exercise Your Rights
To submit a privacy request, contact us at:
Email: info@iceshaker.com
Mail: Ice Shaker Inc., 2895 Market Loop, Southlake, TX 76092, United States
We may need to verify your identity before processing your request. Depending on your request, we may ask you to provide information such as your name, email address, order number, or other details necessary to confirm your identity.
We will respond within the time required by applicable law. For EEA and UK requests, we generally respond within one month unless the request is complex or we receive multiple requests.
You may authorize another person to submit a request on your behalf where permitted by law. We may require proof of authorization and identity verification.
13. Global Privacy Control and Do Not Track
Some browsers or extensions allow you to send privacy preference signals, such as Global Privacy Control. Where required by applicable law and technically feasible, we will treat recognized opt-out preference signals as a request to opt out of sale, sharing, or targeted advertising for the browser or device sending the signal.
Because there is not a consistent industry standard for “Do Not Track” browser signals, we do not currently respond to Do Not Track signals unless required by law.
14. Children’s Privacy
Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children.
If you believe a child has provided us with personal information, please contact us and we will take reasonable steps to delete the information.
15. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no website, system, transmission, or storage method is completely secure.
You are responsible for keeping your account login information confidential.
16. Third-Party Websites and Platforms
Our website may link to third-party websites, platforms, social media pages, payment providers, or services that we do not control.
This Privacy Policy does not apply to third-party websites or services. We encourage you to review the privacy policies of any third-party services you use.
17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or business operations.
When we update this Policy, we will revise the “Last Updated” date above. If we make material changes, we may provide additional notice where required by law.
18. Contact Us
For questions about this Privacy Policy, our privacy practices, or your privacy rights, please contact us at:
Ice Shaker Inc.
2895 Market Loop
Southlake, TX 76092
United States
Email: info@iceshaker.com
If you are located in the European Economic Area, United Kingdom, or Switzerland and are not satisfied with our response, you may lodge a complaint with your local data protection authority.